Online Marketing

Top Producers In Network Marketing Do Not Struggle To Find People To Recruit

By Chuck Irving

The problem with network marketing is that it is a marketing business being pursued mostly by people who know almost nothing about marketing. These well intentioned folks were most likely recruited by a person who also knows very little about marketing. That is a big problem because today over 150,000 Americans join network marketing programs every month. Less than 5% of these people make good incomes and over 95% have no real success.

But there is hope. Network marketing can be surprisingly simple when done correctly.

There is no reason why the overwhelming majority of people who join a good MLM program should not be able to achieve financial success. It takes dedication and commitment to be successful just like in any other business venture. But in addition, it requires a good marketing strategy that can be easily duplicated by the people you recruit. Often people in MLM are recruited by a friend who piques your interest and gets you excited about visions of big paychecks. But instead of being swept up in your friends excitement, you should be asking questions about the marketing.

You must ask questions about how your friend finds people to recruit. Ask if there is there a lead program or a marketing plan to help you find not only new recruits but customers for the products too. You should ask these questions before you start talking about the products or the marketing plan.

The only way to achieve true success in network marketing is to have a marketing plan that can be easily duplicated by both you and by your downline. Otherwise you tend to work your warm market of friends and relatives and then end up in the 95% who do not succeed. Always remember that if the people you recruit have no success recruiting, you will end up with nothing more than a sign up commission and not much else.

There are some companies out there that have terrific marketing programs and those are the type of companies that you should be looking for. There are also leaders in many networking marketing programs that have developed their own marketing programs and these are the team leaders that you need to be working with. Just make sure that you understand the marketing plan and make sure the marketing plan is one that you can easily duplicate.

MLM can be surprisingly simple. We all have read that the concept of network marketing is endorsed by people like Donald Trump and Robert Kiyosaki. But there seems to be only a handful of top producers in every organization who always make the big money. They are not smarter than you. But they do know how to work the system properly and, most importantly, they know how to properly market their opportunity.
Robert Kiyosaki, the best selling author of Rich Dad, Poor Dad says: The number one reason I recommend a network marketing business is for its system of education. Some of the more important real-life business subjects that network marketing companies teach include: An attitude of success; leadership skills; communication skills; people skills; overcoming personal fears, doubts and lack of confidence; overcoming fear of rejection; money management skills; investing skills; accountability skills; time management skills; goal setting; systemization.

This endorsement of networking marketing by the highly respected Robert Kiyosaki is great but there is one thing missing and it happens to be the most important thing. Robert Kiyosakis comments are true but most network marketing companies unfortunately come up short when it comes to providing their recruits with a marketing system.

Successfully marketing your opportunity involves more than putting up a pay-per-click ad. You have to use techniques that professional marketers use in order to succeed. It’s not rocket science, but most people need a good coach to show them how to do it. Just like the best athletes in the world use good coaches to stay on top of their games, so do network marketing people. I will talk more about specific marketing techniques in upcoming articles, but you can start by asking the people that are trying to recruit you about what techniques they use to market their opportunity and how they suggest that you market the opportunity, if you join. If they tell you to make a list of 100 people that you know, your best bet is to keep looking. In the meantime, ask a bunch of questions about the marketing.

About The Author

Chuck Irving is a networking marketing expert, coach, trainer and agent who has written various articles and ebooks about MLM.
ITV Ventures America

How To Find Killer Selling Products On Clickbank

By Danny Palsley

ClickBank is used by over 10,000 web businesses and 100,000 affiliates to deliver their products and services instantly over the Internet like Ebooks, software and site which provide web based access.

There are two types of users active on Clickbank:
Vendors or publishers: They use Clickbank to handle the complete ordering and payment collection process through credit cards, echecks and Paypal. Clickbank automatically pays an affiliate, in case sales is made to a user who is redirected from an affiliates link. In short Clickbank bills the customer and pays the vendor and affiliate as per percentage fixed by vendor. Clickbank has a limit of $50 as the maximum price which a product may have. However in rare circumstances they may approve limits up to $200.

Affiliates: Affiliates earn revenue by selling (referring users to Clickbank through special links) products. They can also make money as a reseller by referring other affiliates and vendors to ClickBank . It’s free to become an affiliate.

How does Clickbank Marketplace Works?

ClickBank’s affiliates earn a percentage of every purchase of customers who are referred to ClickBank product for purchasing products. ClickBank affiliates select product from ClickBank Marketplace.

Every product listed in the ClickBank Marketplace is associated with a sales commission rate. Commission percentages range from 1% to 75%. On any one sale the minimum commission is $0.25 and the maximum is $100.00.

Clickbank provides a rating system to help affiliates select products.

How does Clickbank’s product ranking system work?

Clickbank gives a Popularity Rank to products based on “productivity score”. This rank depends on four factors:

USD earned per sale: Average net amount earned per affiliate per referred sale. The net earned per actual sale includes refunds, chargebacks, and sales taxes.

Percentage earned per sale: Average percentage commission earned per affiliate per referred sale. This number will vary only if the publisher changes the payout percentage over time.

Percentage referred: Percentage publisher’s total sales that paid to referring affiliates.

Gravity: Number of distinct affiliates who earned a commission by referring a paying customer to the publisher’s products. This is a weighted sum and not an actual total.

How to select killer products on ClickBank?

Lets divide the products into different categories.

Products which are slowly gaining in popularity: Select a few products and look at their popularity trend. Is it dropping slowly (Decreasing trend indicates that the product is getting popular)? It means product is making steady sales. Users are liking the product.

But, before you jump in. Check the sales page of the product. Is it good? Find out what other people are saying about the product in different forums. Are their any complaints about the product? Contact the products publisher and ask them a few questions. Check their response for promptness. Are they answering your questions well?

Look at the gravity and earnings per sale trends. Increasing gravity means that affiliates are slowly promoting products. A steady earning per sale trend indicates that user are lking the product as they are not asking for refunds. If things seem to be in order, go ahead and promote the product.

Has product gained popularity suddenly?: A sharply falling popularity trend indicates that this may be the next killer product. Study the gravity trend along with the value for %tage referred. If gravity is low and %tage referred is low, it means you can promote the product before others start doing it.

As usual check the sales page and different forums to know what other people are saying about the product.

Products with very high popularity: These are all time popular products which have a very high and steady popularity value. Newbies should be careful of promoting these products as most probably few super affiliates with massive mailing lists maybe promoting these products!

Products with falling popularity: Be wary of promoting these products. Look at the popularity and earning per sale trends. If popularity curve is rising and earning per sale is falling (refund rate is increasing), avoid these products. Maybe the product has lost its novelty or it is not coming up to the buyers expectations.

If you are one the affiliate selling the product, it is better to stop selling it, or you may lose money!

About The Author

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